BrandChise News
BrandChise client featured in September 2010 issue of Entrepreneur Magazine
Marcel Fairbairn’s fortunes turned on the color blue. Until 1998, LEDs–light-emitting diodes, the small semiconductors that create light using very little energy–came in only red and green. Then Fairbairn, an architectural and entertainment lighting manager, saw blue LEDs at a trade show and he knew the possibilities had just become infinite.