If you are ready to take your business or concept to an exciting new level, Franchising is arguably the most powerful marketing method ever developed. Now combine the power of Franchising with the often overlooked importance of Branding, and you have the most powerful method of business growth, BrandChising!

A Brand

• Includes a name, logo, slogan, and/or design scheme
• Brand recognition
• Product or Service influence through Advertising, design and media
• A brand often includes features (site, sound, color) to represent values, ideas and even personality

A Franchise

Franchising is a method a company uses to distribute its products or services through business outlets owned by independent, third party operators. The independent operator does business using the marketing methods, trademarked goods and services and the "goodwill" and name recognition developed by the company. In exchange, the independent operator pays an initial fee and royalties to the owner of the franchise. The company that grants the independent operator the right to distribute its trademarks, products, or techniques is known as the Franchisor.

Brand + Franchise = BrandChise